general
Beginner
SERP SERP
/sΙΛrp/
Search Engine Results Page - the page displayed by a search engine in response to a user query.
Detailed Explanation
SERP is the page that appears when someone searches for something online. It typically includes organic results, paid ads, featured snippets, local packs, and other rich elements. The goal of SEO is to appear as high as possible on relevant SERPs.
Examples
The first page of Google results for "pizza near me"
Bing search results showing organic listings and ads
SERP features like knowledge panels and featured snippets
Related Terms
Terms That Reference This
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