analytics
Beginner
Traffic Sources
The various channels and methods that drive visitors to a website.
Detailed Explanation
Traffic sources show where website visitors come from. Understanding traffic sources helps optimize marketing efforts and identify the most effective channels for driving qualified visitors.
Examples
Organic search traffic from Google/Bing
Direct traffic (typed URLs or bookmarks)
Referral traffic from other websites
Social media traffic from platforms
Paid traffic from advertising campaigns
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