SEO
Organic search strategy, rankings, and optimization — the core SEJ SEO section.
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Tennessee's Search Blacklist Law Changes SEO
Tennessee’s new small-business search blacklist law raises the stakes for visibility, reviews, and indexing. Here’s what Google requires and how businesses should respond.
Gemini-Powered Siri and the SEO Shift
A Gemini-powered Siri could turn Apple devices into answer-first search surfaces, changing zero-click behavior, source attribution, and how SEO teams measure visibility.
Schema Markup and AI Search Visibility
Schema markup can improve machine understanding and support rich results, but it is not a shortcut to AI search rankings. Here’s how to use it wisely.
Gemini Adds Business Profile Tools: Local SEO Shift
Gemini app business profile tools point to a new era of AI-assisted workflows, reshaping Google Business Profile management, local SEO, and business operations.
Google's Stance on Third-Party SEO, AEO, and GEO Tools: How to Filter the Noise in 2026
The search landscape is shifting faster than ever. With the rise of generative AI tools like Gemini, ChatGPT, and Perplexity, new acronyms are taking over the i
The Complete Guide to SEO in 2026: Strategy, Technical Foundations, and Measurement
A practical, in-depth SEO playbook for 2026—covering search intent, technical health, content systems, E-E-A-T, and analytics that tie rankings to revenue.
Content Marketing & Link Building: How to Earn Authority Without Spammy Tactics
Build topical authority with content marketing and ethical link building: digital PR, original research, linkable assets, and outreach that journalists actually respond to.