strategy
Beginner
Landing Page
A standalone web page designed specifically for a marketing or advertising campaign.
Detailed Explanation
Landing pages are focused on converting visitors into leads or customers. They typically have a single call-to-action and minimal navigation to keep users focused on the conversion goal.
Examples
PPC campaign landing pages
Email marketing conversion pages
Product launch pages
Lead generation forms
Event registration pages
Related Terms
Need Help Implementing SEO?
Our experts can help you understand and apply these SEO concepts to grow your business.