PA Page Authority
A Moz-developed metric that predicts how well a specific page will rank in search engine results.
Detailed Explanation
Examples
Homepage typically having highest PA
Individual blog posts with varying PA scores
Product pages with different authority levels
Using PA to prioritize link building targets
Related Terms
Terms That Reference This
Related SEO Terms
Backlink
An incoming hyperlink from one web page to another website.
Domain Authority
A search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages.
Ranking Factors
The criteria and signals that search engines use to determine where websites appear in search results.
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